The Good, Better, & Best Use of Loyalty in 2018
Whether your customers are winding down by the fireplace with eggnog, completing last minute holiday shopping or simply reflecting on events of 2018, you’re probably already…
Whether your customers are winding down by the fireplace with eggnog, completing last minute holiday shopping or simply reflecting on events of 2018, you’re probably already…
Have you ever wondered why customers stay loyal to certain brands over others? Most often, the answer has nothing to do with price—it’s all about Customer…
Have your promotions gone rogue? Are single-use promotion codes being redeemed on repeat? Have your customers figured out how to play the opt-in game? Are expired…
Are you personalizing your promotional offers? If you answered no, don’t worry; you’re not alone. Only 39% of retailers personalize promotions and recommendations through email,…
As much as I hate to admit it, my phone is an extension of myself. It’s on me at all times, and gets juggled around while…
Mobile commerce accounted for one-third of 2015 U.S. e-commerce sales, according to Internet Retailer, with shoppers racking up $905 million in sales via mobile on…
Meineke Car Care Centers collected a mountain of customer data. But like most businesses, it wasn’t organized in a way that allowed them to use…
When Meineke Car Care Centers discovered that more than two-thirds of its customers visited just once per year, they realized their customer retention campaigns needed…
In 2015, Meineke Car Care Centers’ loyalty program was falling flat. Their primary offer of a free oil change after five visits wasn’t doing much…
Every day there seems to be a sale in retail. In a market fighting for a limited share of consumers’ wallets, unique promotions are an essential…