A Loyalty Story

What happens when you align your loyalty program with your brand’s mission and values? To find out, watch A Loyalty Story, a short film featuring a…

Top 10 Strategic Customer Segments

Establishing a set of customer segments is the first step to strategic, impactful marketing. Beyond personalization, segments can be used to manage churn, increase margin, optimize…

New Seasons Market Named Award Finalist

We’re excited to announce that New Seasons Market is a Loyalty 360 Award finalist in the category of Social Impact and Corporate Social Responsibility! The awards…