Clutch X Microsoft

These past few years have seen a dramatic shift in how customers choose to engage with businesses, but companies must be ready to meet customer needs…

Human Centered Loyalty Infographic

Customers expect something in return for the data they share. The good news is that there are many ways brands can go from points to punches…

Emotional Loyalty

How Emotional Loyalty Increases Positive Business Results At Clutch, we have been in the business of loyalty a long time and have seen a lot of…

Newstore Podcast Featuring Andy O’Dell

Newstore Podcast Featuring Andy O’Dell Newstore is a valued partner of Clutch and provides retailers like Burton, UNTUCKIT, Vince and Fatherty with cloud-based order management and…

Loyalty Fraud Q&A

Loyalty Fraud Q&A with Marianne Bunn, Product Owner and Business Analyst at Clutch   Loyalty fraud is the act of cheating in a loyalty program to…

A Loyalty Story

What happens when you align your loyalty program with your brand’s mission and values? To find out, watch A Loyalty Story, a short film featuring a…

Top 10 Strategic Customer Segments

Establishing a set of customer segments is the first step to strategic, impactful marketing. Beyond personalization, segments can be used to manage churn, increase margin, optimize…