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Blog Loyalty

Stop the Spread of E.Coli with Your Loyalty Program

November 28, 2018 Blog, Customer Data, Loyalty, Personalization

No Salad for You! Over the holiday weekend, you likely heard the warning bell sound to alert US consumers, grocers, restaurants and food service providers of…

3 Tips for a Good Customer Lifecycle Model

November 27, 2018 Blog, Customer Data, Loyalty

It’s easy to think that models are only for math people, but in fact, many marketers and analysts reference models every day without even realizing it!…

Using Data for Loyalty Program Design

November 12, 2018 Blog, Customer Data, Loyalty

When More isn’t Better At last count, 2.5 quintillion bytes of data are created each day. But let’s be honest, not many of us have any…

A New Era for Grocery Loyalty Programs

September 25, 2018 Customer Data, Customer Experience, Loyalty

  Compared with retail or service industries, brand loyalty in the grocery market plays by a different set of rules. Historically, the primary factors in play…

KUIU’s Inner Circle: Learning through Loyalty

July 30, 2018 Blog, Loyalty

Starting with Sitka In 2005, Jason Hairston had just sold his business. After just a few short years, the company – named for the Alaskan town…

Part 2: Do Customer Loyalty Programs Really Work?

May 21, 2018 Blog, Customer Experience, Customer Retention, Loyalty

In part one we explored the different types of loyalty programs. From points based to punch cards, It’s fair to say that when you begin developing…

Part 1: Do Customer Loyalty Programs Really Work?

May 21, 2018 Customer Experience, Customer Retention, Loyalty

What is customer loyalty? As a consumer, you may notice that “customer loyalty” happens everywhere you go. You visit a local deli for a sandwich and…

Clutch Discusses the Future of Loyalty with Loyalty 360

November 27, 2017 Loyalty

Clutch and Loyalty 360 have teamed up to answer all of your questions about the future of loyalty as part of Loyalty 360’s Thought Leadership in…

Automate Your Way to Customer Engagement

August 10, 2017 Customer Engagement, Customer Retention, Loyalty, Marketing Automation

  Meineke Car Care Centers collected a mountain of customer data. But like most businesses, it wasn’t organized in a way that allowed them to use…

Use Data to Personalize and Improve Your Loyalty Program

August 8, 2017 Customer Data, Customer Engagement, Loyalty, Personalization

  When Meineke Car Care Centers discovered that more than two-thirds of its customers visited just once per year, they realized their customer retention campaigns needed…

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